EconPulse Markets. Economy. Malaysia & The World. Thu, 30 Jul 2026
Malaysia

Adidas shares plunge record 17% after profit miss

Adidas shares plunge record 17% after profit miss
Image: Free Malaysia Today Business

Summary

Adidas' quarterly operating profit missed analyst estimates despite a 30% increase in marketing spending, driven by campaigns tied to the World Cup, which ended in July.

Source & full coverage: this summary is aggregated from Free Malaysia Today Business, the original publisher. Read the complete report for full context, data and quotes.

Read the original report at Free Malaysia Today Business →